Digital Campaign Lead/Digital Campaign Manager, London £45000
Reference: |
JS-J251351A00160542 |
Location: |
City |
Salary: |
Negotiable |
Job Type: |
Permanent |
Job Sector: |
Other |
Date Posted: |
27/04/2012 |
Recruiter: |
Experis IT |
Benefits: |
£45k per annum + 15% bonus, Pension, life |
DIGITAL CAMPAIGN LEAD/DIGITAL CAMPAIGN MANAGER/ACCOUNT MANAGER/DIGITAL MARKETING MANAGER - Central London - £45000 plus 15% Bonus, Life, Pension, 25 days DIGITAL, SOCIAL MEDIA, DISPLAY, SEARCH, E-MARKETING, SEO, PR AND CRM
ACCOUNT MANAGER, CAMPAIGN LEAD, CAMPAIGN MANAGER, DIGITAL MARKETING MANAGER
An exciting opportunity has arisen to join a high profile client, based in Central London. This is an opportunity to join a dynamic organisation and make a huge impact.
The successful applicant will co-ordinate and plan the execution of digital campaigns, promoting the company and their products through a range of communication and marketing activities.
Essential skills:-
» Solid expertise in delivering strategically aligned, integrated and innovative B2C digital marketing campaigns
» Expertise in managing multiple campaigns and initiatives within a busy environment
» Demonstrable expertise in delivering successful digital campaigns eg; social media, search, display, SEO, CRM
» Proven capability of managing product and distribution budgets
» Working collaboratively with agencies
» Expertise in leading and contributing to teams and working cross- functionally
» Significant expertise in specifying, procuring and commissioning and managing agency partners and associated budget and project management capabilities.
» Proven ROI/campaign effectiveness experience
» Strong presentation, written and verbal communication skills, with a strong eye for detail
Key Responsibilities:-
» Managing tactical e-CRM programmes to attract new customers and retain existing ones.
» Planning and delivering multi-channelled campaigns on time, to quality and on budget (both in support of the campaign manager for the more complex/larger campaigns, and leading own campaign activity)
» Managing and delivering the detailed campaign plan
» Working closely with the business to pro-actively identify opportunities for promotion and campaign leverage
» Managing the production and distribution of all printed marketing materials on time, to quality and to budget
» Providing detailed tracking, analysing and reviewing the performance of campaigns during and after the campaign intervention
IF THIS SOUNDS LIKE YOU AND YOU ARE VERY INTERESTED IN THIS EXCELLENT PERMANENT OPPORTUNITY, PLEASE FORWARD YOUR CV AS SOON AS YOU ARE ABLE!
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